Automation Pricing for Service Businesses

Two ways in. One done-for-you automation plan, priced below, or a custom software build scoped on a call. Design and integrations quoted separately. No long-term contracts either way.

Automate the business you already run, or have the software you need built from scratch. Both are built and operated by us, month to month, with no long-term contracts. Website design, logo design, and AI gap analysis are separate and quoted to scope. Reach out and we'll talk through what actually fits.

Done-For-You Automation

$2,400/month

Built for you, run for you, month to month

Includes:
  • Full CRM + sales pipeline
  • Lead capture from every source
  • Multi-step follow-up automation
  • AI chatbot on your site
  • Booking + scheduling
  • Review automation
  • Re-engagement campaigns
  • Built and run for you
Best for: Service businesses that want the whole system built, connected and operated without hiring for it.
Book a Free Consultation

Custom Software Builds

Scoped on a call

Priced per engagement, once we know what it is

Includes:
  • Designed and built for your operation
  • Hosted and operated by us
  • You get the working system and your data
  • Monitoring, backups and updates included
  • Integrates with the tools you already run
  • Straight answer on whether to build at all
  • 15+ live products behind the estimate
  • The platform stays ours, the system is yours
Best for: Startups and businesses that need software built rather than configured, and want someone to run it afterwards.
Scope a Build

Either way, if it won't clearly save you time or pay for itself, it's not a good fit and we'll say so.

Not included in either plan

Additional Services

These sit outside both plans above and are priced based on scope.

Website Design Logo Design AI Gap Analysis

Ask about these during your consultation.

Pricing questions

Straight answers

How much does business automation cost for a service business?
Martello Systems charges $2,400 per month for a done-for-you automation system, built and run for you, with no long-term contract. That covers the CRM, lead capture, follow-up, AI receptionist, booking, and review automation, plus the team that operates all of it.
What does the $2,400 a month include?
The $2,400 a month includes a full CRM and sales pipeline, missed-call text-back, an AI receptionist that answers and books for you, estimate and review follow-up, lead capture from every source, and the team that builds and runs it all. You are paying for a working system and the people who keep it working.
Are there setup fees?
No. There is no setup fee and no long-term contract. You pay $2,400 per month, and you can stop whenever it stops making sense for your business.
Can we start smaller or go bigger?
Yes. The $2,400 standard system is the anchor, and we scope smaller or larger around what your business actually needs. Some businesses only need one or two automations running well; others need more than the standard build. We figure that out on the call.
How much do custom software builds cost?
Custom builds are scoped and priced per engagement. Book a call and we will give you a straight answer on whether it is worth building. With 15+ live deployed products behind us, we know what a build should cost before you commit to one.
What if it doesn't pay for itself?
Then we tell you up front, before you pay us anything. If automation will not clearly save you time or pay for itself in your business, it is not a good fit and we will say so on the call. We do not invent guarantees; we just avoid selling systems that will not earn their keep.

Need something built around how you actually work?

Every business runs differently. Book a free call and we'll scope what your system should do, what it would cost, and whether it's worth it.

Book a Free Consultation

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